In the true Christmas spirit our team at Fox and the team at LEGO worked together to give back to fans with the Holiday Bricktacular Give-A-Way. Leading up to this three night event, we asked fans what they were wishing for for the Holidays. We then worked with Will Arnett to create personal responses to certain lucky fans, and send them the LEGO sets of their dreams.
To create these responses, we built out a workflow that allowed Minifigure Will to react to Will Arnett’s personalized VO responses. In this way we could quickly respond to fan’s posts across our social channels and bring a little Holiday Magic to everyone.
I worked as the Art Director on this project and was an inetegral part of researching and designing this workflow.
LEGO Masters Episodic Builds
Process
